Gift Ideas Blog

While there are certainly more venues to brand oneself these days – the Internet is rife with self-appointed Gurus of Everything, many of whom (I’ll bet) have never left their dorm rooms for anything more than a Party Burrito and a Bud Light – the plain fact is that anyone who’s ever made it big in business has known about self-branding for a long, long, long time. In the 1990s, we called it Being the Man, and in the 1980s, we called it Mastering Our Universe. In the 1970s, we called it Putting Our Best Foot Forward.

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